A custom commercial branding photography session for Moxie Events
When Moxie Events came into the studio for their commercial branding session, the goal wasn’t simply to take heads shots. It was too creative a visual identity that felt as dynamic and intentional is the experience they deliver. I think their shoot came together perfectly for the design they had in mind.
Design designing a session around their brand
Every branding session I create starts with one question: what do you want these photos to feel like?
For moxie, the answer was modern, clean and elevated. We wanted to subtly incorporate their blue brand color while creating a cohesive look. The end result, a polished high-end feel that carries energy and exactly what you’d expect from a team known for creating on unforgettable event events.
I wanted to focus to say exactly where it should be, the people behind the brand. So we kept the environment intentionally minimal with clean backgrounds, strong, composition, and precise, lighting. For individual portraits, we went with a slightly more creative approach, trying to draw out each DJ‘s personality to give clients a look into who they are hiring.
I think one of the things that I love most about creating commercial branding sessions is that the photos themselves become a visual extension of the brand itself and the people that create that brand.
Get started creating your own commercial branding session by reaching out here.
